Overview
Grok Imagine is xAI's text-to-video and image-to-video model, built to make short, fun video generation cheap and accessible inside the Grok ecosystem. It bakes audio into every clip, supports both text and image inputs, and offers a wide range of aspect ratios for social formats — all at budget pricing.
It won't out-render Veo or Sora on photorealism, but for quick, playful clips, memes and social content tied to Grok's real-time, less-filtered personality, Grok Imagine is a fast and affordable option. It rounds out xAI's push to put creative generation alongside its conversational models.
Key capabilities
- Baked-in audio on every clip
- Text-to-video and image-to-video
- Wide aspect-ratio support
- Budget-friendly pricing
At a glance
Resolution
480p–720p
Audio
Always on
Inputs
Text + image
Pricing: Budget — among the cheaper video options.
Pros & cons
What we like
- Cheap and quick for short clips
- Audio included by default
- Integrated with the Grok app
Trade-offs
- Lower resolution and realism than premium models
- Best for casual rather than production work
The verdict
Grok Imagine is the casual, budget pick for short AI video — audio-included clips that are fast, cheap and fun, especially inside the Grok ecosystem. For social and meme content it's handy; for cinematic work, step up to Veo, Sora or Kling.
Best for: Quick, casual, audio-included social clips on a budget.
Frequently asked questions
Does Grok Imagine include audio?
Yes — audio is baked into every clip by default, with no separate toggle needed.